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Digital Direct Marketing

Over 30 years of direct marketing expertise optimizes returns from innovative digital marketing strategy and tactics.

The State of Digital Marketing: 7 Tips to Finish 2018 Strong
October 10, 2018

Justin Stauffer Digital Direct Marketing, Health Care Marketing, Trends and POV

With only one more quarter in 2018, it’s time to think about finishing the year strong. For many digital marketers, the end of the year is their busiest season with campaigns to run, targets to meet, budgets to spend, and planning for 2019.

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4 Ways to Leverage Voice-Enabled Search in Marketing
July 16, 2018

Justin Stauffer Digital Direct Marketing, Trends and POV

With the rise of in-home smart speakers, voice-enabled searches continue to grow in number. These devices deliver search results by voice -- without a visual interface. Are your products and services being left out of voice-enabled searches?

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Why Your Reporting Sucks
June 13, 2018

Sarah Holder Digital Direct Marketing, Marketing Analytics

Don't accept meaningless stacks of reports to monitor your digital campaigns. Learn how to focus on metrics that matter to improve your campaign performance and boost your ROI.

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Will New Facebook Changes Affect Your Business?
January 16, 2018

Justin Stauffer Digital Direct Marketing, Trends and POV

I’ve had a few clients ask "How will this affect my business?" My simple answer is, "it depends."

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Top 5 Posts From 2017 For a Prosperous New Year
December 29, 2017

Bill Spink DRTV, Digital Direct Marketing, Marketing Analytics, Medicare Marketing, Response Marketing, Trends and POV

Here’s a roundup of arguably the most timely and critical insights from 2017 we want to make sure you didn’t miss. Posts that feel especially relevant to inform your marketing planning and execution through the year ahead.

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