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News and videos to improve the strength and vigor of all your direct response marketing activity.

Medicare Marketing: Top 5 Actionable Uses for Analytics
February 15, 2019

Rachel Silva Health Care Marketing, Marketing Analytics, Medicare Marketing, Response Marketing

Strong business analytics can be the key to differentiating your Medicare plan — and making a positive impact on your bottom line.

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DMW PROMOTES TRAVIS VALENTINE TO SR. ACCOUNT EXECUTIVE
February 1, 2019

Christina Clausen Press Releases, Staff Updates

DMW is pleased to announce that Travis Valentine has been promoted to Senior Account Executive.

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The Medicare OEP is back! Take advantage with a 2-prong approach.
January 27, 2019

Renee Mezzanotte Health Care Marketing, Medicare Marketing

See how the newly reinstated Open Enrollment Period gives your Medicare plan a 2nd chance to boost membership.

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How Mail & Digital work hand-in-hand to impact response — and sales.
January 15, 2019

Bill Spink Digital Direct Marketing, Direct Mail, Response Marketing

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What “Works?” How Rigorous, Ongoing Testing Helps You Find Out
December 27, 2018

Kevin Kane Digital Direct Marketing, Direct Mail, Insurance Direct Marketing, Response Marketing

Marketers want to know: “What works.” Don’t we all?! Here are 5 Key Questions that lead to your answer, through the crucible of rigorous, ongoing testing.

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