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News and views to improve the strength and vigor of all your direct response marketing activity.

The Future of Health Care Data Intelligence: Augmented Analytics
February 24, 2021

Josh Kaplan Health Care Marketing, Marketing Analytics, Medicare Marketing, Trends and POV

Imagine waking up to a fully updated dashboard showing you important KPIs, in context with business drivers to help you make decisions for that point in time, in that exact moment ...

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DMW HIRES KATHLEEN ADAMS AS ACCOUNT MANAGER
February 19, 2021

Christina Clausen Press Releases, Staff Updates

Bringing a robust background in marketing to DMW with years of account management experience.

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How & Why COVID-19 Has Made Video Streaming A “Must Watch” for Advertisers
February 8, 2021

Jenn Smith Digital Direct Marketing, Trends and POV

“So, what are you bingeing?” That’s the question everyone’s been asking lately. With more time spent at home since the start of the pandemic, content viewership has seen a serious uptick — especially within the streaming world.

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TWO DMW EMPLOYEES RECEIVE DISTINGUISHED FACEBOOK BLUEPRINT CERTIFICATION
January 25, 2021

Christina Clausen Press Releases, Staff Updates

DMW is pleased to announce that John Garland and Jenn Smith have successfully achieved their Facebook Blueprint Certification.

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How to get consumers to bite on your direct marketing offer and net more sales
January 22, 2021

Bill Spink Creative That Sells, Response Marketing, Trends and POV, DM Lite

Practical, real world lessons to help us catch fresh marketing inspiration — and reel in more response — from proven, successful experience at the 'ol fishing hole.

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