Direct Mail

DMW Direct Boomer Marketing, Direct Mail, Direct Q&A

Should I personalize my marketing communications to members and prospects?

Bill Spink DRTV, Digital Direct Marketing, Direct Mail, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing, Trends and POV

QR codes have been around since the 1990's, and became popular during the pandemic for touchless bar and restaurant menus. But do they work for direct response?

Bill Spink Creative That Sells, DRTV, Digital Direct Marketing, Direct Mail, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing, Action Brand - Action Marketing, Company Awards

Yes – marketers and brand managers can have it all: Winning direct response execution, plus brand-enhancing creative ... See how!

Tracy Elasfari Digital Direct Marketing, Direct Mail, Response Marketing

Looking for an easy way to lift direct mail response and lower postage costs? Informed Delivery® from the USPS is your answer!

Bill Spink Creative That Sells, DRTV, Digital Direct Marketing, Direct Mail, Health Care Marketing, Insurance Direct Marketing, Medicare Marketing, Response Marketing, Trends and POV

Last year was another doozy! And with everything going on, you may have missed some great posts in 2021. So here’s a recap of a Top 5 ...