Smith and Taylor Bring Technical Abilities and Varied Industry Experience
August 22, 2018; CHESTERBROOK, PA – DMW continued the expansion of its team with the addition of Jenn Smith, Digital Media Planner and Nija Taylor, Digital Marketing Associate. These new hires have joined the agency in response to a growing client portfolio.
Jenn Smith, Digital Media Planner, brings with her seven years’ experience in digital marketing, with a strong focus on media planning and strategy. Adept at paid search and display campaign management, she has worked in verticals such as healthcare/health systems, travel and tourism, and education. Jenn’s role will be a hybrid of digital media planning and campaign management. Jenn earned her B.A. in Television/Film Production from DeSales University in Center Valley, PA.
“Jenn’s background and experience make her a perfect fit for DMW’s digital team,” said John Garland, Digital Marketing Manager for DMW. “Her campaign management abilities, combined with the industries in which she’s worked, are strengths that we’ve already begun to leverage.”
Nija Taylor, Digital Marketing Associate, comes from an area agency, where she managed numerous accounts and digital marketing campaigns in various industries. Her skillset includes social media marketing, copywriting, content marketing, and digital services onboarding. She is certified for Google Analytics and is a Google AdWords Specialist and Bing Ads Accredited Professional. Nija earned her B.S. in Business Administration from Albright College in Reading, PA.
“Nija is not only technically savvy, but she is also very client focused,” said Garland. “We’re very excited to have her join our team and look forward to her continued growth in digital marketing.”
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About DMW
DMW is an award-winning, full-service direct response agency with 38+ years of experience across all media: digital, video, TV, direct mail, and print. DMW has an especially deep practice in health insurance and health care for the 65+ population, plus other lines of insurance and financial services. Clients rely on us to produce successful response marketing strategies and tactics driven by data insight, media placement and analysis, digital/mobile expertise, and breakthrough creative. Our team is focused on Core Values — connected, inquisitive, accountable, authentic — that motivate us to do great work and Inspire Direct Results. To learn more, please visit www.dmwdirect.com.
For more information or to schedule an interview, please contact Christina Clausen at cclausen@dmwdirect.com or 484-383-0153.