Celebrating professional achievement and continued growth.
JULY 30, 2026; Chesterbrook, PA — DMW is pleased to announce the promotions of Bill Seitz, Sue Sweeney, and Kylie Lynch, recognizing their professional accomplishments and contributions to the agency and its clients.
Bill Seitz has been promoted to Associate Creative Director. Since starting his career with DMW in 2003 as Production Artist, Bill has been a cornerstone of DMW’s Creative department. An award-winning creative professional, Bill has served as a key resource for the agency’s creative processes while developing integrated marketing programs for its Medicare and ACA clients. In his new role, Bill oversees the development of campaigns spanning direct mail, print, digital, and DRTV, delivering creative solutions that help clients connect with their target audiences and drive results.
Bill earned an advertising degree from Hussian College of Philadelphia.
Sue Sweeney has been promoted to Director of Production & Project Management, where she oversees the agency’s production services, project management, operational processes, and vendor partnerships. Since joining DMW in 2016, Sue has been instrumental in managing the agency’s production operations, with expertise in project execution, vendor management, and postal compliance.
Sue earned a bachelor’s degree in English from Syracuse University and is a certified Mail Design Professional.
Kylie Lynch has been promoted to Project Manager, where she manages the planning, coordination, and scheduling of creative and digital projects, supporting the successful delivery of clients’ marketing programs. Kylie joined DMW in 2022 and has developed a deep understanding of the agency’s clients, systems, and processes, providing a strong foundation for her new role.
Kylie earned a bachelor’s degree in Public Relations from Penn State University.
“These promotions reflect the dedication, initiative, and exceptional work ethic that Bill, Sue, and Kylie consistently demonstrate,” said Mark Mandia, President & CEO of DMW. “Each has made significant contributions to our agency and our clients, and I look forward to their continued success in their new roles.”
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About DMW
DMW is the preeminent Health Insurance marketing agency. We are an award-winning, full-service direct response agency with 40+ years’ experience in omnichannel marketing. Clients rely on us for successful response marketing strategies and breakthrough creative driven by data insight. Our team is focused on Core Values — Connected, Inquisitive, Accountable, Authentic — that motivate us to do great work and Inspire Direct Results. To learn more, please visit www.dmwdirect.com.
For more information or to schedule an interview, please contact Christina Clausen at cclausen@dmwdirect.com or 484-383-0153.