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Email Marketing

DMW’s marketing professionals cover everything you need before you hit “Send” on your next campaign.

5 (Updated) Common Sense Email Marketing Tips for 2020
November 15, 2019

Justin Stauffer Digital Direct Marketing, Email Marketing, Response Marketing

Despite being the oldest digital marketing tactic, email marketing has evolved over the years. Mobile adaptation, ever-increasing volume of emails received, and compliance-related factors ...

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New California Law May Change Marketing for the Entire U.S.
May 7, 2019

Justin Stauffer Digital Direct Marketing, Direct Mail, Email Marketing, Response Marketing, Trends and POV

Why marketers should take note of the California Consumer Privacy Act (CCPA). If you market to consumers in California, and host data on CA residents ... this law can impact your marketing programs in 5 ways ...

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It’s Good to Be a Control Freak
April 29, 2019

Steve Gupton Creative That Sells, DRTV, Digital Direct Marketing, Direct Mail, Email Marketing, Response Marketing, Trends and POV

Why Keeping “Control” Creative Intact Is So Crucial To Effective Direct Marketing

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4 Steps To Being “Charming” Across All Media
November 29, 2017

Linda Armstrong Email Marketing, Response Marketing, Trends and POV

I can’t text. I’m not charming via text. But it’s not just texting; it’s email, it’s voicemail, it’s snail mail … You have to go around checking different portals just…

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Infographic: 7 Steps to Common Sense Email Marketing
November 1, 2016

Justin Stauffer Digital Direct Marketing, Email Marketing, Response Marketing

Click on the following infographic to help you with the 7 steps to common sense email marketing.

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