PATRICK DONOGHUE JOINS DMW DIRECT
PHILADELPHIA, PA. August 22, 2011 – DMW Direct, a leading direct response advertising agency, is pleased to announce the hiring of Patrick Donoghue as Associate Creative Director, Copy.
Pat joins the company with over twenty years of copywriting experience in Philadelphia and New York agencies. He has worked with a diverse client roster across a wide range of categories, including financial, telecommunications, publishing, pharmaceutical and healthcare.
“As our agency continues to grow and attract a more diverse client base, it’s important that we bring new talent onto our team,” said Bill Spink, Executive Vice President and Chief Creative Officer. “We’re very excited to have Pat at DMW Direct.”
Throughout his career, Pat’s work has earned recognition in a variety of industry awards, including a Best of Show and Interactive Benjamin Franklin Award, an Ad Tech Award for Best Pop-Up/Interstitial and two Finalist entries in the prestigious Caples Awards.
In his new role at DMW Direct, Pat will add his talent to serving the creative needs of a client roster that includes MetLife, Independence Blue Cross, Tufts Health Plan and others. “I’m thankful for the opportunity to work alongside such a talented group of people,” he said. “I look forward to doing my part in providing our clients with more of the award-winning creative they’ve come to expect from DMW Direct.”
Pat is a native of Long Island, New York and is a graduate of the State University of New York at Albany. When he’s not writing copy, Pat’s creative efforts are focused on music. He enjoys playing guitar informally with friends or as part of what he calls a “Roadhouse-alterna-country band.” In talking about the band, he joked, “It’s fun, but let’s just say I’m glad I have a day job.”
About DMW Direct
DMW Direct is a direct response advertising agency focused on building profitable Action Brands™. Utilizing proven direct response techniques and analytic insights, the agency employs digital and traditional media to produce measurable results. DMW Direct was recently ranked #3 in the 2011 Philadelphia Business Journal “Book of Lists” for full service advertising agencies and #29 in the 2011 DM News “Agency Business Report.” To learn more about DMW Direct, please visit www.dmwdirect.com.

