DMW Worldwide’s Direct Response Television Campaigns Honored With AVA Awards
WAYNE, Pa. — February 5, 2009 — Warren Hunter, Chairman and CEO of DMW Worldwide LLC, announced that the agency’s direct response television work was recently recognized by the 2008 Ava Awards. The Ava Awards are administered and judged by the Association of Marketing and Communications Professionals to recognize outstanding work by creative professionals involved in audio-video materials and programs.
DMW received three Platinum Awards — the competition’s top prize — for “Guarantees” and “Theme Park,” two direct response television spots entered into the Financial category; and for “Water Heater,” a submission made to the Utilities category.
Gold Awards were given to DMW for “Call, Call, Call” and “Nursery Dads” in the Financial category; and “Hospital Scenes,” “I Called,” and “Signs” in the Health Care category.
Only 25 percent of the more than 2,200 entries received were deemed worthy of a Platinum or Gold Award this year.
DMW also received two Honorable Mention nods in the competition. “Real Money” and “Top Story” were recognized in the Health Care category.
DMW is proud to include the Ava Awards among its other prestigious industry honors including the Aurora Award; Communicator Award; the Direct Marketing Association (DMA) ECHO Award; Healthcare Advertising Award; Hermes Award; Mature Media Award; National Health Information Award; Philadelphia Ad Club “Addy” Award; Philadelphia Direct Marketing Association Benjamin Franklin Award for Direct Marketing Excellence; the Professional Insurance Marketing Association (PIMA) Marketing Methods Award and Best of PIMA Award; the Telly Award; and the Videographer Award.
About Ava Awards
Ava Awards are sponsored and judged by the Association of Marketing and Communication Professionals (AMCP). The international association consists of thousands of production, marketing, communication, and advertising professionals. There were more than 2,200 entries from throughout the United States, Canada, and other countries in the 2008 competition. Winners were selected from over 160 categories in three divisions: television productions, video/film productions, and Web productions. About 15 percent of entries won the Platinum Award, the top honor. A complete list of Platinum and Gold winners can be found at www.avaawards.com.
About DMW Worldwide LLC
DMW Worldwide is a full-service direct response advertising agency with offices in Wayne, Pa., and Plymouth, Mass. The ECHO Award-winning agency — which ranks 43rd in the prestigious Advertising Age "Top 50 Direct Marketing Agencies" list — provides strategic planning, creative, database management, broadcast, media, production, fulfillment, and Internet marketing. Industries served include insurance, financial services, consumer products, B2B, and non-profit. DMW's Chairman and CEO, Warren Hunter, can be reached at 610-407-0407 or via e-mail at whunter@dmwdirect.com. Visit DMW's Website at www.dmwdirect.com.
