2008 Press Releases
DMW Worldwide Promotes Jim McAvoy to Senior Copywriter
Wayne, Pa. — February 1, 2008 — Warren Hunter, Chairman and CEO of DMW Worldwide LLC, announced that the agency has promoted Jim McAvoy to Senior Copywriter.
Since joining DMW in 2004, McAvoy has successfully handled a large volume of work for the agency’s two largest and most active Blue Cross Blue Shield clients. McAvoy’s promotion recognizes his ability to deliver results-generating, industry award-winning creative solutions.
“Jim continually demonstrates an outstanding work ethic, and his teammates and supervisors have come to rely on his high level of contribution and ability to not only manage deadlines and deliverables, but people and processes as well,” said Hunter. “He has proven to be a true team player.”
McAvoy brings over 13 years of writing experience to the agency. His expertise is in developing copy for both over- and under-65 health insurance products including Medicare supplements, Medicare Advantage plans, preferred provider organizations, and high-deductible health plans.
McAvoy holds a B.A. in English from St. Joseph’s University, and is a member of the Philadelphia Direct Marketing Association.
About DMW Worldwide LLC
DMW Worldwide is a full-service direct response advertising agency with offices in Wayne, Pa., and Plymouth, Mass. The ECHO Award-winning agency — which ranks 37th in the prestigious Advertising Age “Top 50 Direct Marketing Agencies” list — provides strategic planning, creative, database management, broadcast, media, production, fulfillment, and Internet marketing. Industries served include insurance, financial services, consumer products, B2B, and non-profit. DMW’s Chairman and CEO, Warren Hunter, can be reached at 610-407-0407 or via e-mail at whunter@dmwdirect.com. Visit DMW's Website at www.dmwdirect.com.