2007 Press Releases
DMW Worldwide Brings Catherine Schneider on Board as Account Director
Wayne, Pa. — June 14, 2007 — Warren Hunter, President and CEO of DMW Worldwide LLC, announced that Catherine Schneider has joined the agency as Account Director in the Commercial Group. She will support clients in the insurance and financial services sectors as well as business-to-business and technology under Renée Mezzanotte, Senior Vice President, Account Group Director.
Prior to joining DMW, Schneider was Director of Product Marketing for United Healthcare where she developed more than 350 direct mail programs that targeted AARP members. Before that she served as Director of Product Development for Aegon USA where she was responsible for the development of numerous insurance and non-insurance products and brands across all response channels. There, she developed the first Website in the United States where consumers could purchase term life insurance online.
Schneider has also held senior marketing positions with The ICT Group and The Vanguard Group of Investment Companies.
“Catherine brings to DMW two decades of hands-on direct marketing experience across a variety of direct channels,” said Hunter. “Our clients will directly benefit from her comprehensive expertise in all aspects of marketing, branding, and channel development.”
About DMW Worldwide LLC
DMW Worldwide is a full-service direct response advertising agency with offices in Wayne, Pa., and Plymouth, Mass. The ECHO Award-winning agency - which ranks 37th in the prestigious Advertising Age "Top 50 Direct Marketing Agencies" list - provides strategic planning, creative, database management, broadcast, media, production, fulfillment, and Internet marketing. Industries served include insurance, financial services, consumer products, B2B, and non-profit. DMW's President and CEO, Warren Hunter, can be reached at 610-407-0407 or via e-mail at whunter@dmwdirect.com. Visit DMW's Website at www.dmwdirect.com.